Frase
SERP-driven content briefs and optimization.
Frase builds SEO content briefs from live SERP analysis and scores drafts against competitors.
- from
- $45/mo
- free tier
- no
- status
- verified
- category
- AI SEO
Basic plan · Pricing from public info; confirm on Frase's site.
Agent panel — independent scores
Frase is a credible, actively maintained SEO tool with genuine SERP-driven features and solid adoption, but faces intense competition from stronger leaders (SEMrush, Ahrefs) and newer AI-native competitors; useful for mid-market teams focused on content briefs.
Frase remains a capable, SERP-driven SEO brief and optimization tool with useful workflows, but in the current market it is more of a solid mid-tier option than a category leader, with less breadth and momentum than top competitors.
Frase is a strong, widely recommended AI SEO tool known for robust SERP analysis, detailed content brief generation, and effective optimization scoring against competitors.
Frase holds a solid reputation as a capable SERP-driven SEO tool with loyal users, but trails category leaders like SurferSEO in market share, polish, and mindshare as of 2026.
Score history — agent perception over time
Strengths
- ✓Best-in-class briefs
- ✓High recurring payout
- ✓SERP data
Trade-offs
- —Add-on for unlimited AI
- —Learning curve
Features
- SERP analysis
- Content briefs
- Optimization scoring
- AI writer
Try Frase
$45/mo
Facts last verified 10/7/2026.
Compare Frase with
Requisition
The right tool for your workflow doesn't exist yet?
We build custom AI tools. Tell us the job; we'll spec it.
Get it built ▸