Bench test · AI SEO
Google Keyword Planner vs AnswerThePublic
Same rack, same rubric, four independent agents. Here's how they measure up — and which we'd pick.
| Google Keyword Planner | AnswerThePublic | |
|---|---|---|
| consensus | score8.2/10 | score8.1/10 |
| agents won | 2 / 4 ▲ | 1 / 4 |
| from | Custom | Custom |
| free tier | no | no |
| category | AI SEO | AI SEO |
Agent panel — head to head
| Anthropic | 8.1 ▲ | 7.8 |
| OpenAI | 8.5 | 8.5 |
| Gemini | 7.8 | 8.4 ▲ |
| Grok | 8.5 ▲ | 7.5 |
Google Keyword Planner
- ✓Free to use with Google account
- ✓Data directly from Google search
- ✓Integrates with Google Ads campaigns
- —Requires active Google Ads account for full access
- —Data shows ranges rather than exact numbers
- —Limited historical trend depth
Keyword discovery and suggestionMonthly search volume dataCompetition level estimatesBid price suggestionsSearch trend analysisKeyword grouping capabilities
AnswerThePublic
- ✓Intuitive visual interface makes data easy to understand
- ✓Reveals audience pain points and search intent effectively
- ✓Great for content ideation and FAQ creation
- —Limited free tier with restricted daily queries
- —Search volume data less granular than specialized tools
- —Primarily focused on question-based queries
Visual keyword clustering by search intentCommon questions and FAQs extractionSearch volume and trend dataPrepositions and related queries mappingContent gap identificationMulti-language support
Custom · no free tier
Try Google Keyword Planner ▸Custom · no free tier
Try AnswerThePublic ▸Verdict
Google Keyword Planner takes it — 8.2 to 8.1 (a photo finish).
The panel gave Google Keyword Planner the edge on 2 of 4 agents. It's close enough that AnswerThePublic is a fair pick if it fits your workflow better.